Question 1

What is Answer Engine Optimisation (AEO)?

Accepted Answer

Answer Engine Optimisation, or AEO, is industry shorthand for making your content readable by AI assistants. For a shop it comes down to a plainer question: when a customer asks ChatGPT, Perplexity, or Google AI Mode for a product like yours, can the assistant read your product data well enough to recommend you? Sighted scores every product on exactly that, fixes the gaps in your brand voice, and tracks how often the assistants actually cite your store.

Question 2

How do AI shopping agents choose which products to recommend?

Accepted Answer

AI shopping agents evaluate product data based on completeness, accuracy, structured attributes, and compliance with platform standards. Products with richer, well-structured data are more likely to be surfaced and recommended to shoppers.

Question 3

How do I get my products into ChatGPT Shopping?

Accepted Answer

Sighted generates a product feed that meets OpenAI's requirements for ChatGPT Shopping, hosts it for you, and regenerates it whenever your data changes. Enable it from the Channels page, join OpenAI's merchant programme, then submit the feed following the current steps shown on the Channels page; OpenAI currently ingests feeds as compressed snapshots you upload to them. If you sell on Shopify, your catalogue may already be included through Shopify's own ChatGPT integration, in which case Sighted's job is making that data good enough to get picked. Publishing to channels is available on the Growth and Pro plans.

Question 4

Is there a free plan?

Accepted Answer

Yes. The Free plan runs one scan of your store and shows you a ranked list of issues with read-only fix previews. To enrich, import, or publish your products, upgrade to Growth for up to 2,000 products or Pro for up to 20,000 products with advanced sync and reporting.

Question 5

Can I import products from Shopify?

Accepted Answer

Yes. Sighted offers a direct Shopify integration on the Growth and Pro plans, including unlimited imports and automatic sync scheduling. The Free plan is diagnostic only: it runs one scan and shows you what's broken without modifying your catalogue.

Question 6

How does the scoring system work?

Accepted Answer

Every product receives a readiness score out of 100 based on five weighted dimensions: JSON-LD completeness (25%), semantic density (25%), data consistency (20%), AI bot access (15%), and protocol readiness (15%). Each product also carries a grade, from A (90 and above) down to F (below 40), so you can see at a glance which products are ready and which need work. Scores update in real time as you make improvements.

Question 7

How long does it take to see results?

Accepted Answer

Scoring and recommendations are generated within seconds of importing your products. AI enrichment typically processes individual products in under a minute. Bulk enrichment times vary based on catalogue size but most batches complete within an hour.

Question 8

What is continuous monitoring?

Accepted Answer

Continuous monitoring automatically re-assesses your product catalogue on a weekly or monthly schedule. If your average score changes by 5 or more points, you receive an email alert. This helps you catch data quality regressions early and track improvement over time. Available on Growth plans and above.

Get your AI shopping readiness score