Peec AI alternatives for ecommerce

Match the tool to the job your team has to do next. A retailer that stocks Dr Martens 1460 boots beside its own label needs to know which store an assistant sends the shopper to, as well as whether the boot is named.

Peec AI's pricing page, read on 9 November 2026, includes shopping analytics on every plan. You load your catalogue from Shopify, a CSV or Google Merchant Center, and Peec reports visibility and position for each product (SKU-level tracking: a SKU is one stocked item) and the merchants named most.

The price is public: Starter is $95 a month for 50 prompts, as of November 2026. The merchant report matters most to a retailer that stocks other brands, because an assistant can recommend New Balance 530 trainers and send the shopper to a different stockist.

The ASOS evaluation saw Peec AI through its free preview and its vendor pages, without a full trial. The preview built a brand profile and a prompt set, then reported visibility, share of voice, sentiment and how often asos.com was used as a source. Its source and gap analysis shows which domains shape the answers.

For accounts used beyond a preview, read two published hands-on reviews: AEOToolsHub's review from a paid account and SaaSInsight's review from a live account.

Why do retailers look for a Peec AI alternative?

The evaluation recorded three things a buyer should weigh.

• The trial asks for a card. The seven-day trial's checkout required one and showed renewal at $245 a month, so the evaluation went no further than the preview.
• Full answers were behind the paywall in the preview. The scores were visible; the wording of the recommendations behind them was not.
• The generated prompt set was narrow for ASOS. Peec produced 24 prompts, all under Accessories, for a retailer whose test range ran from satin slip dresses to puffer jackets, and writing your own needed the paid trial.

Best suited to: teams that want product and merchant tracking with source analysis at a published price, and are ready to enter a card for the seven-day trial to see it on their own catalogue.

SO-ME is the consumer shopping platform Molly Sishton and her sister Connie co-founded. It brings together products from retailers including ASOS, Marks & Spencer and REVOLVE.

Their work with retailer catalogues exposed a recurring problem. A shopper describes an occasion, a preference or a constraint; a product record uses inconsistent categories and leaves out useful attributes.

They built Sighted to address that gap. It is the reason this comparison asks of every tool what happens to one specific product, and which page the shopper is sent to buy it from.

Put the same six questions to every tool, Peec AI included. Each is a step between a shopper's request and a sale in your store.

The evaluation pointed Profound, Peec AI and Otterly.AI at asos.com on 9 November 2026 with ten products, five from ASOS's own brands and five third-party lines such as Nike Air Force 1 '07 trainers, and eighteen shopper questions. Profound and Otterly.AI ran on free trials, Peec AI was seen through its free preview and pricing page, and no card was entered. Four findings matter to a buyer.

1. The trials let you see different amounts before paying

Profound's trial runs for seven days with 50 prompts a day and no card, on a prompt set Profound chose; its pricing page says trial prompts cannot be customised. Otterly.AI's seven-day trial also took no card, and it accepted custom prompts.

2. Check the default market before reading a score

For ASOS, Otterly.AI detected a UK retailer and picked UK competitors that include Next, New Look and River Island. Profound's setup defaulted to the United States, with Nordstrom, Uniqlo, Old Navy and Quince as the comparison set. Correct the country and the competitors before you read a first report.

3. A store can be named without being cited

On Otterly.AI's first processed prompt, “How can I find a big multi-brand clothing shop?”, ASOS scored 50% brand coverage at an average position of 1.0. The answers behind it carried 31 citations, and none pointed to asos.com. In Profound, asos.com accounted for 0.3% of the citations in answers about ASOS, ranked 73rd, behind Reddit, YouTube and Google. Position and citations are separate results, so check both, then check where the purchase links lead.

4. Two tools opened the answers, and none changed the catalogue

Every Profound metric opened onto the full answer, and the trial exported 150 answers and 558 citations on its first day. Otterly.AI linked the answers for each prompt with their cited URLs. Reading them is how a retailer learns whether a “mention” was a recommendation to buy or a passing reference.

All three tools monitor and report. The evaluation recorded none of them writing improved titles, attributes or descriptions back to a product feed, so the change itself stays with your team.

Profound for reading every answer behind the score

Profound scores brand visibility, share of voice and average position by topic and by competitor, and shows which domains and URLs the answers draw on. The trial covers ChatGPT, Gemini and Google AI Overviews. Shopping analysis, which reads the product panels shown inside an answer, and multi-region tracking are on Enterprise, sold through its sales team, so ask for both in the quote.

Best suited to: teams with an analyst who will read and export the answers, and who are ready for a sales-led enterprise plan.

Otterly.AI for a low-cost start in brand and citation monitoring

Otterly.AI tracks each prompt for brand coverage, position, sentiment and share of voice, lists every cited URL and ranks its recommended actions by impact. Lite is $29 a month for 15 prompts, as of November 2026, across ChatGPT, Google AI Overviews, Perplexity and Copilot. It was the quickest of the three to set up.

It offered no product-level or SKU tracking, so a question such as “I need a warm puffer jacket under £150” is read answer by answer.

Best suited to: smaller teams that want to start monitoring how their brand is named and cited, with a first look that takes no card.

Sighted for finding the gap, fixing it and measuring the result

As a Peec AI alternative, Sighted checks visibility one product at a time, finds the gaps in the catalogue, enriches product information, optimises the feeds for Google Shopping and AI agents, publishes to Shopify and supported channels, then measures the visibility, traffic and sales that follow.

Start with the questions. Sighted suggests them from your catalogue, and you edit, add, remove and approve them, so the set covers the ranges you care about.

Each product check asks ChatGPT, Perplexity and Gemini questions that name the product and questions that describe the need without naming it. For every answer Sighted records whether the assistant identified the product, recommended it, named your store and linked your site or the exact product page.

The catalogue then shows what each product's record is missing: every imported product is scored and graded, with its issues counted.

Enrichment writes the missing attributes, titles, descriptions and FAQs from your own product information, and holds them for your approval.

Approved changes are published to your Shopify store and carried into feeds for Google Shopping and AI agents. Sighted connects directly to Shopify; for a store on another platform you upload a product file (CSV).

Run the checks again after publishing and Sighted compares the first check with the latest. One report sets those answers beside visits from AI assistants, purchases and conversion rate and, for a Shopify store, AI-referred orders and sales by product.

Best suited to: retailers that want the analysis, the catalogue and feed improvements, the publishing and the commercial measurement in one workflow.

Judge any of these tools by whether you can follow a recommendation through to your store. Review recommendations, visits and orders for the same products together, with price, stock and promotions beside them.

Onboard Sportswear: AI citation coverage, 0% to 33% of tested responses

In Sighted's pilot with Onboard Sportswear, duplicate URLs were consolidated, the site's first sitemap was submitted, indexing gaps were addressed and products were enriched. Across that combined work, AI citation coverage went from 0% to 33% of tested responses and organic clicks rose 59%.

It shows a buyer what to plan for. The gain followed several fixes made together, to the site as well as the product records, so ask of any tool who will do that work once the report has named it.

Give each tool the same small test on a range that matters to your trading plan, and keep notes you can compare afterwards.

1. Pick one range, for example winter coats, and list ten products from it with their URLs, prices and stock. Include at least one product you stock from another brand.
2. Write about eighteen questions a shopper would ask: some that name a product, some that describe a need such as “a warm puffer jacket under £150”, and some about delivery or returns.
3. Start each trial with your own domain. Note whether it asks for a card, what it renews at and whether you can enter your own questions.
4. Set the country, language and competitors yourself before reading any score. A UK store measured against US retailers tells you little.
5. Open ten answers in each tool. For each, write down the product recommended, the retailer named and the page linked.
6. Take one product that was left out. Ask what the tool would change, who makes the change and how it reaches your store and feeds.
7. Agree where visits and orders from assistants will be reported, then put visibility, traffic and sales for that range into one monthly review.

Which Peec AI alternative can you try without a card?

In the ASOS evaluation, Profound's and Otterly.AI's seven-day trials took no card, while Peec AI's trial checkout required one. Sighted's free scan needs no account or card: enter your store's address and your email, and it reads robots.txt and up to 50 product pages.

Which Peec AI alternative suits a Shopify store?

Ask what the Shopify connection does: read the catalogue to monitor it, or also publish approved changes back. Peec AI's pricing page lists catalogue upload from Shopify for tracking. Sighted connects directly to a Shopify store, publishes the changes you approve to it, and reports AI-referred orders and sales by product.

How much do Peec AI alternatives cost?

As of November 2026, Otterly.AI's Lite plan is $29 a month for 15 prompts and its Standard plan is $189. Profound offers a free trial and sells its Enterprise plan through its sales team. Peec AI's Starter plan, for reference, is $95 a month. Price the plan that covers your prompts, countries and shopping reports.

Choose on a range that matters commercially. The right alternative identifies the exact products, shows which store gets the link, tells you what to change, and lets you check all of that on your own catalogue before you pay. Then follow visibility, visits and sales as the changes go live.

Run Sighted's free scan on your store to see what AI assistants can reach on your product pages and which product details are missing. The wider comparison of AI visibility tools sets the same tools side by side for a first purchase.

First-hand testing: free trials of Profound and Otterly.AI, run against asos.com on 9 November 2026 using a set of ten products and eighteen shopper questions. Nothing was paid for and no card was entered.

Peec AI: its free preview on the same day. The two published hands-on reviews linked above, from AEOToolsHub and SaaSInsight, are their authors' own findings.

Vendor information: Profound's, Peec AI's and Otterly.AI's pricing pages, read on 9 November 2026. Plans and prices change.

Screenshots: the competitor images are from the ASOS evaluation; the Sighted images show the platform with a sample store's data.

Customer result: Sighted's pilot with Onboard Sportswear. The figures describe the combined work listed with them.

About the author: Molly Sishton, co-founder of SO-ME and Sighted, has more than ten years' experience in SEO.